46 Jobs | 974661 Resumes

Loyalty Program Manager Europe

ExecutiveSurf Italy


Our client is an extraordinary fashion brand rooted in denim mastery. They are a truly worldwide organisation where extraordinary people work together to realise their full potential, passion and competencies. The company is looking for an experienced Loyalty Program Manager to relaunch their Global Customer Loyalty Program. Based in their Global Headquarters in Italy, this position offers the opportunity to define and guide the Loyalty Program strategy of one of the worlds leading denim brands. You will be accountable for customer acquisition, engagement and retention strategies for the program as well as its sales contribution to the overall business.

Positioned within the Global Omni-channel CRM team, the Loyalty Program Manager will report directly to the Global Head of the CRM and have two direct reports themselves. You will collaborate cross functionally to facilitate development and delivery of loyalty concepts and marketing activities. To successfully bring your vision for the program to life, you will partner with both Regional and HQ teams in all parts of the business including the E-commerce, Marketing, Legal, Data Analytics and Customer Service teams.

The main responsibility of the European Loyalty Program Manager is to role out a new omni-channel customer loyalty program across Europe. You will ensure that the customer’s journey through the loyalty program is seamless and effective across all channels as well as ensure that the program stays relevant for the target demographic. By monitoring the competitive environment you will:

  • Ensure that the program is marketed consistently and effectively across all channels and touch-points
  • Source and evaluate new rewards and value proposition
  • Set, drive and follow up on the program’s KPI’s with a test, learn & scale up approach
  • Lead the HQ & Regional teams involved in a positive cycle of performance improvement
  • Develop effective and complete training material for Europe
  • Manage the program’s cost centre and budget
  • Develop and coach the direct reports

The ideal candidate should must an appropriate university degree or relevant experience in addition to four years experience working in Retail, E commerce, Luxury, Beauty or Fashion. As well as this the candidate should have:

  • Experience successfully managing a loyalty program
  • Multi-channel expertise
  • Project Management Experience
  • Demonstrable ability to lead and manage
  • Fluent in English (German, French, Spanish, Portuguese or Chinese is a bonus)
  • Proficiency in the use of Analytics and Campaign Management tools
  • Proven ability to translate data analysis into marketing strategy

Please submit your application via the following email address: careers@executivesurf.com quoting the job title in the subject.

ID #19530 Location Italy Industry FMCG Type Full time Role Loyalty Program Manager Europe Career Level Manager/Team Leader Presence Office based

Required Skills

Here’s an overview of qualifications you need for this job.

International Background
1 Languages

Salary & Benefits

Here’s what you get.

Full time €55-75,000 /Year

Company Information

A Brief Overview of the Company which posted this job offer


Global Talent Gateway

Est. In 2000 20 People 68 Jobs
Executive Research ExecutiveSurf is a web enabled executive search firm that employs the best technology and combines it with the real know-how of our people. It’s time for a change in executive search.

Apply for this job

Use this contact form to apply for this job.

Human test. Please input the result of 5+3=?

Thank you! We will get back to you as soon as possible.

Something went wrong, try refreshing and submitting the form again.

Contact Details

©2018 ExecutiveSurf | +44 2077291837 | Registered in England no. 1111 7389 - VAT registration no. GB 291 0514 23